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DiversionAhead

DIVERSION AHEAD – Head Straight

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DIVERSION AHEAD for music. His expertise nests in Drum&Bass, but it all started out with a USB stick handed by a friend loaded with with all the 10’s pop/EDM tracks. Its the intriguing electronic sounds used in the tracks that created the perfect DIVERSION AHEAD which got Aditya to start producing. Aditya strives to create surreal sounds, producing sounds that make you feel in electricity & fluid at the same time.

Diversion Ahead Aditya Malve

How has the struggle been so far to your current stand?

I’ve been producing for close to 6-7 years now, producing music has been a daily routine for me, I don’t really know how to answer this. I feel privileged to have supporting parents, having support helps the creators create more 🙂

Is the path ahead more struggling or does it get better from here?

You never know, I guess it goes both ways. Newer challenges, newer solutions. It’s important to seek discomfort, that keeps the ball rolling for you. And of course, there’ll be financial challenges, it’s very tough to make money just off your productions & DJing, considering India has not developed into the scene of paying for music.

Diversion Ahead Aditya Malve

5 Indian artists who have inspired you.

  • Iggy The Bastard
  • OX7GEN
  • Ape Echoes (4-piece Electro-Jazz-Funk-Rock Band)
  • The Bodhisattwa Trio  (3-piece Jazz Band)
  • LIFAFA

5 International artists who have inspired you.

  • Amon Tobin
  • Kamaal Williams
  • Whiney
  • London Elektricity
  • Barely Legal

Which EP was the first one to be released and what inspired you to make that EP?

'Beyond Infinity' released on Gently Altered was the first to be released. Inspiration - Endlessness of the universe. 😉 s/o to GAD & Gently Altered team for believing in my creations.

Not necessarily monetary, how have the rewards been so far in this career?

Amaze. I feel overwhelmed to host an all original guest-mix for Nucleya which aired on BBC Asian Network. All started back in 2016, when Nikhil Chinapa had played one of my tracks in his radio show ‘TGTR’. Feels so great to gain recognition from your music.

Why did you choose this career?

I have a day job in the industry, I'm a Junior Artist Manager at Mumbai based Agency/Record Label 'nrtya'. I always wanted to be around the music circle.

Who according to you are top 5 labels in your genre?

  • Ninja Tune,
  • Hospital Records,
  • Metalheadz,
  • Overview Music, Flexout Audio
Diversiona Ahead Aditya Malve

​What is your methodology behind a set you play when you open for artists at clubs?

It’s all about the vibe, I heard DJs play DnB before techno sets, it’s about the track selection. One of the greatest pieces of advice I’ve heard is ‘You can play any genre at any time, it’s about the track selection’ by Iggy from Goa.

Thank you so much once again, for taking time out of your busy schedule. We wish you all the very best of luck in your future endeavours. See you soon at a club.

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